Katarina Stanoevska

Katarina Stanoevska

Katarina Stanoevska

Prof. Dr.
Professor, Senior Lecturer of Business Administration with special focus on Information Management
MCM-HSG
Blumenbergplatz 9
9000 St. Gallen
Phone: +41 71 224 2793
Main Focuses
  • Digital Transformation of Products and Customer Experiences
  • Digital Business Models
  • Digital Communication
  • Digital Users and Behaviour
  • Digital Pertformance Measurement (Analytics)
  • Digital Competences